Latest news

For Ardbeg Day 2026, Story delivers a Dolce Vita-inspired campaign, uniting elegant Sicilian charm with rugged Islay character.

Today is both the end of an era and the start of an exciting new chapter at Story.  Sue Mullen is stepping back from her role as Chair of Story after almost 24 years. She is handing over the reins to Charlie Cutler, previously our Digital Director. Charlie has worked alongside Sue since 2015 when […]

To pun or not to pun? That is the question I’m pondering today.

Here’s the talk our CD Olivia Donaldson gave at KIN002 (events for Edinburgh’s creative community) on the subject of ‘creative mistakes’.

Jim Kelly reflects on the discussions at our recent IPA event ‘Creativity in the Age of AI’.

How we’re enticing guests to EAT, SLEEP, DRINK ARDBEG at the ultimate Ardbeggian abode.

Jim Kelly, IPA Scotland Chair and Story’s Head of Planning, celebrates the incredible creativity at Scottish agencies and explains why it’s something we should all cherish and champion.

Story reveals the branding, website and brochure for a groundbreaking commercial development in Edinburgh.

At a Special Meeting of the IPA Council, Deputy MD Head of Planning, Jim Kelly, was appointed as the new IPA Chair for Scotland.

Limited edition whisky: Designed by Committee. Campaign strategy, packaging and launch comms: Designed by Story.